Skip to content

Schatz: New Biden AI Order Key To Fighting Misinformation, Providing Transparency

Biden Executive Action Follows Bipartisan Legislation Authored By Schatz Requiring Companies to Label AI-Made Content

WASHINGTON – U.S. Senator Brian Schatz (D-Hawai‘i) released the following statement on a new executive action announced by President Joe Biden on managing the risks of artificial intelligence (AI), including labeling. The announcement follows bipartisan legislation authored by Schatz to ensure people know when they are viewing AI-made content or interacting with an AI chatbot by requiring clear labels and disclosures.

“People deserve to know whether or not the videos, photos, and content they see and read online is real or not,” said Senator Schatz. “This new order will ensure that content made by AI is clearly labeled so that people are aware and aren’t fooled or scammed. It’s a step in the right direction, and I look forward to working with the Administration and my colleagues in Congress on making AI safer for everyone.”

Schatz’s AI Labeling Act, introduced earlier this year, would:

  • Require that developers of generative AI systems include a clear and conspicuous disclosure identifying AI-generated content and AI chatbots;
  • Make developers and third-party licensees take reasonable steps to prevent systematic publication of content without disclosures; and
  • Establish a working group to create non-binding technical standards so that social media platforms can automatically identify AI-generated content.

The AI Labeling Act is supported by National Consumers League, Consumer Action, Common Sense Media, Public Citizen, Common Cause, Future of Life Institute, Consumer Federation of America, National Association of Voice Actors, SAG-AFTRA, International Alliance of Theatrical Stage Employees (IATSE), Accountable Tech, American Federation of Teachers, Writers Guild of America, East, Authors Guild, Department for Professional Employees, AFL-CIO, Society of Composers & Lyricists, and the Songwriters Guild of America.